The Small Business Administration has reported that 95% of all businesses fail in their first year. That is an amazingly high percentage and certainly enough to scare anyone who may want to start their own real estate investing business. What’s the point in starting up your own investment business if it has such a high chance of failing in the first year? There is a point. Part of the great American dream is to make something of yourself and build a great future. That’s why so many continue starting businesses even while the attrition rate is so high. Real estate investing in particular makes a great option for the dream because real estate is much safer than many other investment strategies. Even in a poor market! You just have to practice responsible investing. Why it’s a Good Investment? When investing in real estate you are dealing with real, tangible goods. Investors always have a product that they can hold in their portfolio or sell on…
Source: www.realestateinvestor.com
Relationship Marketing Critical to Generating Business Leads
One thing that’s a given in almost every type of business is that you have to understand the marketing required to make your business successful. If you don’t know how to market you will most likely go out of business. And, you need to understand the most essential piece about marketing and that is the capturing of leads, be they potential buyers, sellers, or private lenders, etc. You must have leads so that you can transform those leads into sales and/or future prospects for your real estate deals. The distressing part is that most real estate investors fall short in the most imperative part of their marketing – lead generation (e.g. building a list of potential buyers). And the plain reason is usually because they do not know how to market as it should be. But you can without problems change that and get the leads you need. To help you gain a better understanding of the many pieces involved in lead marketing, I am going to lay everything out for you in a relationship…
Source: www.realestateinvestor.com
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